Our people background

Our People

Help Build the Brain

Elexive combines a platform with human expertise to give companies an ongoing strategic brain. Our people are the intelligence layer — strategists, technologists, and advisors who work directly with leadership teams every week.

If that sounds like work worth doing, keep reading.

Meet Our Founders

The technology leader and brand strategist who set out to build something that didn't exist yet

Rolf Koski, Executive Chair

Rolf Koski

CTO, Chairman & Co‑founder

Designs the systems behind the brain — turning complex technology into something that feels simple and purposeful. Two decades of digital strategy, AI, and building things that scale.

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CTO, Chairman and co-founder of Elexive, with a passion for turning complex technology into something that feels simple, human, and purposeful. I've spent my career designing systems that scale, advising leaders on digital strategy, and exploring how AI can unlock new ways of working. I believe leadership is about clarity, trust, and the courage to act before everything is perfect. Drawing on a lifelong background in music alongside my work in technology, I approach every challenge with a balance of structure and creativity, discipline and improvisation.

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Henri Peltomäki, CEO

Henri Peltomäki

CEO & Co‑founder

Leads the client partnerships that power the brain — turning complex challenges into clear strategic purpose. A decade of FMCG leadership with Red Bull, Diageo, and Anora.

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CEO and co‑founder of Elexive and lifelong believer in collaboration, transparency and honesty. I help teams grow momentum and turn complex challenges into clear purpose. I spent over a decade in FMCG leading sales, brand and strategy for global names like Red Bull, Diageo and Anora and deepened my strategic thinking through an Executive MBA at Aalto EE. My leadership is about giving space for experimentation, learning from mistakes and moving forward when things are 60‑70 percent clear rather than waiting for perfect certainty. Whether I am crossing the Atlantic by sailboat or training for a full Ironman, I approach work and life with curiosity resilience and a forward‑looking mindset.

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The Way We Work

What You'll Build

  • Part of the intelligence layer — working directly with leadership teams through recurring sync sessions
  • A platform that learns each client's business over time
  • AI-native workflows that compound strategic insight
  • Real outcomes: decisions that stick, clarity that grows

How We Work

  • Remote-first, flexible by default
  • Small team, founder-led engagements
  • Continuous learning through diverse client challenges
  • Transparent compensation and clear growth paths
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years of combined leadership and strategy experience
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founder-led engagements
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industries served

Ways to Join

Choose the path that fits your expertise, ambition, and working style

What makes us different

Flexive Employee

For senior experts seeking balance between financial security and entrepreneurial upside. Combines salary-based compensation with share of service revenue for stability and performance-driven rewards.

  • Salary + revenue sharing
  • Financial security & upside
  • Ownership mindset

Independent Advisor

For highly experienced professionals accustomed to working independently. Leverage domain expertise and industry network for specialized customer projects while invoicing through your own company.

  • Independent professional work
  • Domain expertise focus
  • Own company invoicing

Partner

For senior professionals committed to long-term leadership and business growth. Bring expertise, network, and strategic vision in exchange for equity-based compensation and full ownership of impact.

  • Equity-based compensation
  • Strategic leadership role
  • Long-term commitment

Also available

Associate

Entry-level and part-time positions · Direct client engagement

Employee

Full-time stable employment · R&D and administrative roles

Gigworker

Short-term, task-based work · Project-specific assignments