About Us

We are visionary professionals united by a common passion for making better leadership available for everyone. We are motivated by data-driven insights and transformative abilities. We empower leaders to make smarter, more adaptive decisions by leveraging expertise across behavioral economics, organizational psychology, brand leadership, and cutting-edge technology.

We are the finders of the True North.

Our purpose is clear: transform complex data into actionable strategies that drive sustainable growth.

Rolf Koski

Executive Chair

READ MORE → About Rolf

Henri Peltomäki

CEO

READ MORE → About Henri

Our paths lead us together and from inobvious startings, a great collaboration emerged. Bringing together strategic vision and capability to execute from different strenghts.

Every decision is a bridge to the future. Whether for our Customers, Communities, or Families, we act with purpose, knowing every move leaves a mark. 

We are builders, not just thinkers.

We don’t just advise; we roll up our sleeves, adapting, learning, and leading with real impact.

Sustainability and responsibility shape everything we do. We design strategies that don’t just chase trends—they create lasting legacies.